When DRIVEtorque Motoring Magazine paid a visit to the new Chery Zimbabwe workshop and showroom in Pomona, Harare, it was instantly clear that this was no ordinary dealership. The space itself radiates fresh ambition — polished floors gleaming under soft lighting, rows of well-tailored vehicles standing proudly, and a palpable buzz of curious customers chatting with knowledgeable advisors. Yet among it all, one SUV drew us in like a magnet: the Chery Tiggo 7 Pro Max.
This vehicle wasn’t just on display, it was making a statement. For Chery Zimbabwe — now offering an expanded fleet of world-class SUVs — the Tiggo 7 Pro Max represents both a bold step forward and a promise of where the brand intends to go in the local market.

A Showroom That Mirrors the Vision
Chery Zimbabwe’s new facility symbolises the brand’s growing ambition. Rutendo Chabururuka, Sales and Marketing Manager, explained to us that this is not just about cars; it’s about experience.
“Our Pomona showroom is designed to bring the Chery promise to life: elegant, modern, and focused on the needs of every customer. Vehicles like the Tiggo 7 Pro Max represent everything we want Zimbabwean motorists to expect from us: premium quality, strong performance, and unbeatable value,” he noted.
That commitment to excellence is evident in the Tiggo 7 Pro Max itself.

Styling That Commands Attention
From the moment you lay eyes on the Tiggo 7 Pro Max, you understand why it’s causing a stir. The bold diamond grille framed by piercing LED headlamps sets a commanding tone, while the continuous light bar at the rear leaves a futuristic signature. Sporty dual exhausts and alloy wheels add flair to the SUV’s athletic stance, creating a vehicle that looks both refined and assertive.
Inside, things get even more interesting. The cabin blends soft-touch finishes, premium leatherette seating, ambient lighting, and wide touchscreen displays into a space that could easily belong to a luxury rival. Slide into the driver’s seat and it’s clear: this SUV was designed to impress.

Power Meets Control
Beneath the bonnet, the Chery engineers have packed in a 1.6-litre turbocharged petrol engine delivering 145 kW and 290 Nm of torque. Coupled with a seamless 7-speed dual clutch transmission, it proves agile around town and confident on open highways. For a mid-size SUV, its fuel consumption of about 7.8 L/100km is pleasantly efficient, while the 0–100 km/h time of 9.5 seconds shows there’s more than ample performance when you need it.
What’s more relevant for Zimbabwean buyers though, is how it handles real roads. From pothole-strewn city streets to long stretches of rural gravel, the Tiggo 7 Pro Max soaks up irregularities with cushioning suspension, yet never loses its tight, responsive character. It genuinely feels engineered for the diverse conditions we drive under every day.

Tech That Elevates Journeys
Step further into its smart interior and you’ll understand why visitors lingered longest around this SUV during our visit. The expansive infotainment system hooks seamlessly into Apple CarPlay and Android Auto, a premium sound system fills the cabin with rich audio, and the panoramic sunroof floods the space with light. Families will find practicality in multiple USB ports, plentiful storage, and generous rear legroom for passengers.
Long highway runs or cross-country trips suddenly sound like something to look forward to.

Safety Without Compromise
The Tiggo 7 Pro Max arrives fitted with safety features usually reserved for higher segments: adaptive cruise control, lane departure warning, blind-spot monitoring, forward collision avoidance, and a 360° surround camera — all backed by up to 8 airbags. For everyday city use, the parking sensors and camera system make tight squeezes in Harare’s crowded malls a breeze.

Marketing leading Reassurance
Beyond design, performance, and comfort, Chery Zimbabwe adds unmatched value with its support package: a 5,000 km free service, 7-year/200,000 km warranty, and an extraordinary 10-year/1 million km engine warranty for the first owner. This is not merely aftersales coverage, but peace of mind in an uncertain motoring economy.

Final Word
After spending a day in their Pomona facility, one impression became clear: the Tiggo 7 Pro Max represents more than a new product launch. It’s a showcase of how Chery intends to redefine expectations in Zimbabwe: premium styling, powerful yet efficient performance, modern technology, robust safety, and industry-leading value.
“The Tiggo 7 Pro Max is our statement piece,” Chabururuka told DRIVEtorque. “It’s everything a modern SUV in Zimbabwe should be — bold, refined, and absolutely built for local conditions,” concluded Chabururuka.
For drivers looking to step into the future of motoring without breaking the bank, the Chery Tiggo 7 Pro Max is a truly compelling option.
Visit the new Chery Zimbabwe showroom in Pomona, Harare, or connect via enquiries@cheryzimbabwe.co.zw or www.cheryzimbabwe.co.zw to discover it for yourself.